AUK Holds Seminar for Business Capstone Students
24th Nov 2022 | by the Department of PR & Marketing
Assistant professor of management, Dr. Nabeel Sawalha in AUK’s College of Business and Economics (CBE) organized a seminar for business capstone students. Presenting at the seminar were speakers Dr. Nada Alhasawai, a faculty member at Kuwait University in the Department of Pharmaceutical Chemistry; Mr. Mohammed Almoathen, a professor of psychology and an organizational trainer; and Mr. Ahmed Fadhul, a social psychologist and consultant.
Discussed at the seminar was a new concept known as VMG (Value - Mind - Goal), founded and introduced by Dr. Alhasawai, Mr. Almoathen, and Mr. Fadhul. The concept of “Value” refers to the personal highest value that creates passion and purpose of life, allowing people to fulfill their desires. It is guided by personal inspiration that brings about goal clarity.
They also discussed the concept of “Mind,” which is an expression about the conscious (5%) and subconscious (95%) mental processes, activities, and the storage of thoughts. The subconscious mind influences feelings, behaviors, and actions. Regardless of this influence, the subconscious can be altered and changed through activating the conscious mind.
The final concept of “Goal” highlights the lifelong goals that should be driven by a person’s vision that comes from the imagination of a bright future. When these goals are linked to a person’s highest value, they will be attained through crafting an imagined and inspired roadmap. This becomes the key to transforming personal goals into grounded reality.
Dr. Alhasawai, Mr. Almoathen, and Mr. Fadhul concluded with the positive impact this framework has through enhancing the way people think in social and organizational settings.
General photo of attendees