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Dept. of Communication & Media  
Communication and Media » B.A. in Communication and Media Back to AUK Homepage
 
 
 
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Degree Requirements
 

University Degree Requirements (124 credit hours)
To receive a Bachelor of Arts in Communication and Media, students must complete at least 124 credit hours. Students are required to complete a minimum of 12 courses (36 credit hours) of upper-level courses (300-level and above) as part of their 124-credit hour degree requirement at AUK, of which at least 18 credits hours need to be taken in the major.

  • General Education Requirements
  • (49)
  • Communication Core Courses
  • (15)
  • Communication Area Courses
  • (24)
  • Communication Electives
  • (18)
  • Free Electives
  • (18)

COMM students may earn a minimum grade of “C-” in individual courses required for the COMM major; however, they must maintain a cumulative major GPA of at least 2.00 in the major requirements to earn their BA in Communications and Media.

COMMUNICATION AND MEDIA CORE COURSES (15 CREDIT HOURS)

COMM 101 Introduction to Mass Communication (3)
COMM 110 Digital Foundations (3)
COMM 211 Theories and Research Methods in Communication (3)
COMM 470 Internship in Communication (3)
COMM 480 Seminar in Communication (3)

COMMUNICATION CONCENTRATION COURSES (24 CREDIT HOURS)
Students must complete, in consultation with their academic advisor, a total of 24 total credit hours from the courses listed below.

COMM 111 Images in Media (3)
COMM 206 Mass Media Writing (3)
COMM 230 Principles of Advertising (3)
COMM 240 Principles of Public Relations (3)
COMM 310 Broadcast Journalism (3)
COMM 312 News Reporting and Editing (3)
COMM 313 Documentary Production (3)
COMM 320 Mass Media Law (3)
COMM 325 Mass Communication and Society (3)
COMM 350 Organizational Communication and Leadership (3)
COMM 360 Public Relations Writing (3)
COMM 402 PR Campaigns (3)
COMM 425 International Case Studies in Public Relations (3)
COMM 455 Advertising Media Planning (3)
COMM 460 Advertising Campaigns (3)
COMM 389 Special Topics* (3)
 
*Can be repeated for credit under different topics

COMMUNICATION ELECTIVES (18 CREDIT HOURS)
Majors must choose six additional COMM courses for their major electives (18 credit hours) in consultation with their academic advisor.

COMM 208 Film Production I (3)
COMM 222 Global Media and Spaces of Identity (3)
COMM 249 Images of Women in Media (3)
COMM 265 South Asian Film: A Global Perspective (3)
COMM 338 Copywriting for Advertising (3)
COMM 366 Popular Culture in South Asia:  Film and Beyond (3)
COMM 380 Media Translation (3)
COMM 427 Media and Arab Society (3)

FREE ELECTIVES (18 CREDIT HOURS)

Students must successfully complete 18 credit hours of free electives in consultation with their academic advisor.

 


 
 

 
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