Public Affairs

Director of AUK Counseling Center Publishes Research

24th Jul 2022 | by the Department of PR & Marketing

Director of the Counseling Center at the American University of Kuwait (AUK), Dr. Georges Chedid, published a research paper entitled, “A standardized Set of 380 Pictures for Lebanese Arabic: Norms for Name Agreement, Conceptual Familiarity, Imageability, and Subjective Frequency” in the Journal of Psycholinguistic Research.

The main goal of Dr. Chedid’s study was to collect normative LA data for 380 pictures from different regions in Lebanon to promote the diversity of different dialects. He accomplished that by using 248 native Lebanese speakers to administer three individual tasks: name agreement, conceptual familiarity, and imageability task. The tasks implemented helped Dr. Chedid to create databases that present norms for psycholinguistic (psychology of language) variables and prove their implications for word recognition.

Dr. Chedid shares how his research benefits the public in various ways, “In-depth knowledge of the processes underlying language processing could, among other things, help find ways to improve the quality of human experience with language and communication. The databases developed in these studies are a meaningful contribution to future studies that will shed further light on the interaction between the linguistic, semantic, and perceptual systems.”
 
  

Dr. Georges Chedid, Director of the Counseling Center at AUK

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